Home About TSPRA Quotes

The Quotes

Throughout TSPRA's website we have used quotes to highlight the importance of good communication, leadership, achievement and the benefits of our products and services. Listed below are all the quotes we've used on TSPRA's site, plus a few more we may use later, in alphabetical order, with credits noted, whenever possible.

"A leader is one who knows the way, goes the way and shows the way."
John Maxwell

"A lie can travel halfway around the world while the truth is putting on its shoes."
Mark Twain

"All of the top achievers I know are life long learners.... Looking for new skills, insights, and ideas. If they're not learning, they're not growing... not moving toward excellence."

Denis Waitley

"Always tell the truth, that way you never have to remember what you said."
Bill Henry

"APR - a mark of distinction for public relations professionals."

"As a member of TSPRA, you have a secret weapon - a network of professionals across the state who have faced many of the same challenges."

"Change is the law of life. And those who look only to the past or present are certain to miss the future."
John F. Kennedy

"Coming together, sharing together, working together, succeeding together."


"Communicate, communicate, and then communicate some more."
Bob Nelson

"Communication does not depend on syntax, or eloquence, or rhetoric, or articulation but on the emotional context in which the message is being heard. People can only hear you when they are moving toward you, and they are not likely to when your words are pursuing them. Even the choicest words lose their power when they are used to overpower. Attitudes are the real figures of speech."
Edwin H. Friedman

"Communication works for those who work at it."
John Powell

"Cost-effective consulting services and customized workshops for Texas public schools."

"Don't measure yourself by what you have accomplished, but what you should have accomplished with your ability."
John Wooden

"Education: a debt due from present to future generations."
George Peabody

"Education and communication strategies influence the energy levels for change and improvement. Strong communications keep everyone focused on goals and priorities while providing feedback on progress and the course corrections needed. Effective communication strategies, systems, and practices have a huge and direct effect on organization learning and innovation."
Jim Clemmer

"Education costs money, but then so does ignorance."
Sir Claus Moser

"Education is not the answer to the question. Education is the means to the answer to all questions."
William Allin

"Effective communication is 20% what you know and 80% how you feel about what you know."
Jim Rohn

"Effective leaders help others to understand the necessity of change and to accept a common vision of the desired outcome."

John Kotter

"Everyone is entitled to their own opinion, but not their own facts."

Sen. Daniel Patrick Moynihan

"Everything America is or ever hopes to be depends upon what happens in our school's classrooms."
Frosty Troy

"Everything you do or say is public relations."
anonymous

"From kindergarten to graduation, I went to public schools, and I know that they are a key to being sure that every child has a chance to succeed and to rise in the world."
Dick Cheney

“Good communication does not mean that you have to speak in perfectly formed sentences and paragraphs. It isn't about slickness. Simple and clear go a long way.”
John Kotter

"Good leadership is motivating and mobilizing others to accomplish a task or to think in ways that are for the benefit of all concerned."
Don Page

"Great communicators have an appreciation for positioning. They understand the people they're trying to reach and what they can and can't hear. They send their message in through an open door rather than trying to push it through a wall."

John Kotter

"Happiness lies in the joy of achievement and the thrill of creative effort."

"High achievement always takes place in the framework of high expectation."

"Hold yourself responsible for a higher standard than anybody expects of you. Never excuse yourself."
Henry Ward Beecher

"How I say it has as much of an impact on what people think of me as what I say."
Frank Luntz

"Human history becomes more and more a race between education and catastrophe."
H.G. Wells

"I cannot give you the formula for success, but I can give you the formula for failure: which is: Try to please everybody."
Herbert B. Swope

"I feel that the greatest reward for doing is the opportunity to do more."

Jonas Salk

"I find that a great part of the information I have was acquired by looking up something and finding something else on the way."

Franklin P. Jones

"I had no trouble communicating, the player's just didn't like what I had to say."

 Frank Robinson

"I have spent an entire career helping others lead ... that's what I do."


"I know the price of success: dedication, hard work, and an unremitting devotion to the things you want to see happen."
Frank Lloyd Wright

"I know you believe you understand what you think I said, but I am not sure you realize that what you heard is not what I meant."

Richard M. Nixon

"I think being a part of TSPRA is great because it creates an opportunity for professionals to share."
New TSPRA member at the Annual Conference

"If one morning I walked on top of the water across the Potomac River, the headline that afternoon would read PRESIDENT CAN'T SWIM."
Lyndon B Johnson

"If you believe that your comments are always being taken out of context, maybe you are failing to provide one."
Bill Henry

"If you stop learning today, you stop leading tomorrow."

Howard Hendricks

"If you think education is expensive, try ignorance."

"If you think you can do it, you can. If you believe you can do it, you will. If you trust you can do it, you will make a difference."
Catherine Ellis

“If your actions inspire others to dream more, learn more, do more and become more, you are a leader.”

John Quincy Adams

"In any company, front-line employees are not just important sources of customer feedback - they play direct roles in raising satisfaction. Research consistently shows that customer and employee satisfaction are intertwined. You seldom find happy customers being served by unhappy employees."

Jim Clemmer

"In crisis management, be quick with the facts, slow with the blame.'"
Leonard Saffir

"In PR, we can't be just something that is nice to have. We need to be necessary."

"In the last analysis, what we are communicates far more eloquently than anything we say or do."
Stephen R. Covey

"In your thirst for knowledge, be sure not to drown in all the information."

Anthony J. D'Angelo

"Information is the currency of democracy."

Thomas Jefferson

"Integrity and credibility ... don't leave your office without them."

"It is always easy to do right when you know ahead of time what you stand for."
Don Meyer

"It is important that you recognize your progress and take pride in your accomplishments. Share your achievements with others. Brag a little. The recognition and support of those around you is nurturing."
Rosemarie Rossetti

"It is in public education that the American dream begins to take shape."

Tom Brokaw

"It takes less time to do a thing right than to explain why you did it wrong."
Henry Wadsworth Longfellow

"It was terrific! I have had other communication trainings and seminars and none have been more effective than this one."
Ammerman training participant

"Journalism is caring where the fire-engines are going."
Jim Lehrer

"Knowledge "Leaders are those who know what to do next, know why that is important, and know what appropriate resources to bring to bear on the problem at hand. Then, through effective communication they influence others to follow."

Barry Bowater

"Leadership is rarely handed to us on a silver platter. It must be learned and earned over time."

"Let's stop saying 'Don't quote me', because if no one quotes you, you probably haven't said a thing worth saying."


"Liberty cannot be preserved without a general knowledge among the people."
John Adams

"Look at a day when you are supremely satisfied at the end. It's not a day when you lounge around doing nothing; it's when you've had everything to do, and you've done it."

Margaret Thatcher

"Man invented language to satisfy his deep need to complain."

Lily Tomlin

"Many attempts to communicate are nullified by saying too much."

Robert Greeleaf

"Maybe it is time to do with PR what we do with technology: make something new "My mother drew a distinction between achievement and success. She said that achievement is the knowledge that you have studied and worked hard and done the best that is in you. Success is being praised by others. That is nice but not as important or satisfying. Always aim for achievement and forget about success."
Helen Hayes

"Never tell people how to do things. Tell them what to do and they will surprise you with their ingenuity."
George Patton

"One of the most important functions of a leader is to make his or her organization concentrate on its objectives."

"Our conference is an opportunity to learn from and share with some of the best public relations professionals in America."

"Our progress as a nation can be no swifter than our progress in education. The human mind is our fundamental resource."

John F. Kennedy

"Our products will help you be a better communicator."

"Our purpose is to help bring about harmony of understanding between the schools of Texas and their publics."

Don Matthews

"Planning is bringing the future into the present so that you can do something about it now." Alan Lakein

"Pleasure in the job puts perfection in the work."

"(Public relations) is an exploratory process in which one must establish goals, seek and, sometimes create opportunities, evaluate options, anticipate obstacles and ways of overcoming them, and assign the most qualified professionals to initiate the activity which is most likely to achieve the best results."
David Finn

"PR means telling the truth and working ethically - even when all the media want is headlines and all the public wants is scapegoats. Public relations fails when there is no integrity."

Viv Segal

"Publicity is a great purifier because it sets in action the forces of public opinion, and in this country public opinion controls the courses of the nation."
Charles Evans Hughes

"Remember not only to say the right thing in the right place, but far more difficult still, to leave unsaid the wrong thing at the tempting moment."
Benjamin Franklin

"Remember that our nation's first great leaders were also our first great scholars."
John F. Kennedy

"Secretaries probably meet more people face to face and ear to ear each week than the president of the school board meets in a year."

"Self-expression must pass into communication for its fulfillment."
Pearl S. Buck

"Speak when you are angry "Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results."

Andrew Carnegie

"The art of communication is the language of leadership."
James Humes

"The benefits of education and of useful knowledge, generally diffused through a community, are essential to the preservation of a free government."

Sam Houston

"The difference between the right word and the almost right word is the difference between lightning and a lightning bug."

Mark Twain

"The fact that an opinion has been widely held is no evidence that it is not utterly absurd."

Bertrand Russell

"The fantastic advances in the field of communication constitute a grave danger to the privacy of the individual."

"The formulation of a public relations strategy properly begins with listening, not talking."

Leonard Saffir

"The function of good journalism is to take information and add value to it."
John Chancellor

"The key to a successful bond result is to make certain that any bond initiative is a community initiative ... Bring them in, lay out the facts-let them help you decide where you need to go."
Tom Glenn

"The key to successful leadership today is influence, not authority."

Kenneth Blanchard

"The leaders who work most effectively, it seems to me, never say "I." And that's not because they have trained themselves not to say "I." They don't think "I." They think "we"; they think "team." They understand their job to be to make the team function. They accept responsibility and don't sidestep it, but "we" gets the credit…. This is what creates trust, what enables you to get the task done."
Peter Drucker

"The liberty of speaking and writing guards our other liberties."

 Thomas Jefferson

"The most successful people are those who are good at plan B."

James Yorke

"The needs of Texas school children are critically important. All who are concerned about the future of our great state have an affirmative responsibility to communicate those needs"

Dawson Orr

"The newest computer can merely compound, at speed, the oldest problem in the relations between human beings, and in the end the communicator will be confronted with the old problem, of what to say and how to say it."

Edward R. Murrow

"The price of greatness is responsibility."
Winston Churchill

"The problem with communication is the illusion that is has occurred."

George Bernard Shaw

"The PR person is the conscience of the school district."

"The qualities of a great man are "vision, integrity, courage, understanding, the power of articulation, and profundity of character."


"The quality of a leader is reflected in the standards they set for themselves."

Ray Kroc

"The reason that clichйs become clichйs is that they are the hammers and screwdrivers in the toolbox of communication."
Terry Pratchett

"The results you achieve will be in direct proportion to the effort you apply."

Denis Waitley

"The right to be heard does not automatically include the right to be taken seriously."
Hubert H. Humphrey

"The strength of the United States is not the gold at Fort Knox or the weapons of mass destruction that we have, but the sum total of the education and the character of our people."
Claiborne Pell

"The success of local decision making is directly impacted by how well the principal communicates."

"The truth is that our finest moments are most likely to occur when we are feeling deeply uncomfortable, unhappy, or unfulfilled. For it is only in such moments, propelled by our discomfort, that we are likely to step out of our ruts and start searching for different ways or truer answers."

M. Scott Peck

"The two words 'information' and 'communication' are often used interchangeably, but they signify quite different things. Information is giving out; communication is getting through."
Sydney J. Harris

"The way you handle a crisis can be more damaging than the crisis itself."

"There is a place in America to take a stand: it is public education. It is the underpinning of our cultural and political system. It is the great common ground. Public education after all is the engine that moves us as a society toward a common destiny... It is in public education that the American dream begins to take shape."

Tom Brokaw

"There is nothing worse than a sharp image of a fuzzy concept."
Ansel Adams

"This handbook for school leaders is packed with practical ideas, approaches and checklists to use in creating and strengthening a solid media relations program."

"This training was excellent. It was very specific with outstanding examples and advice."

"To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others."

"To get the right word in the right place is a rare achievement. To condense the diffused light of a page of thought into the luminous flash of a single sentence, is worthy to rank as a prize composition just by itself...Anybody can have ideas "To listen well is as powerful a means of communication and influence as to talk well"
John Marshall

"Today, journalism is such a persuasive factor in opinion building that no person, group or business can claim immunity or afford to under-estimate the ability of the fourth estate to affect their fortunes – either for better or for worse."

Gigi van der Riet

"TSPRA, a Voice of Trust"

Kari Hutchison

"Upon the education of the people of this country the fate of this country depends."
Benjamin Disraeli

"We believe that every child counts." Candace Ahlfinger

"We can learn from each other."

"We can't wait for the storm to blow over. We have to learn how to work in the rain."
anonymous

"We don't accomplish anything in this world alone ... and whatever happens is the result of the whole tapestry of one's life and all the weavings of individual threads from one to another that creates something."
Sandra Day O'Connor

"What kills a skunk is the publicity it gives itself."
Abraham Lincoln

"When I'm asked what I do, I explain that I'm a shipbuilder - one who specializes in building relationships."

"When people talk, listen completely. Most people never listen."
Ernest Hemingway

"When you have exhausted all possibilities, remember this - you haven't."
Thomas Edison

"Words can sometimes be used to confuse, but it's up to the practitioners of the study of language to apply them for good and not for evil. It is just like fire; fire can heat your house or burn it down."
Frank Luntz

"Words, when well chosen, have so great a force in them, that a description often gives us more lively ideas than the sight of things themselves."

Joseph Addison

"You can do what you have to do, and sometimes you can do it even better than you think you can."
Jimmy Carter

"You can judge your age by the amount of pain you feel when you come in contact with a new idea."

Pearl S. Buck

"You have the right to remain silent. Anything you say will be misquoted, then used against you."
anonymous

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"Let's stop saying 'Don't quote me', because if no one quotes you, you probably haven't said a thing worth saying."