TSPRA E-newsletter

Issue 204, July 29, 2015
In this issue...

Feature Story
Book your room for the 2016 conference

Other Stories
Document Vault Drive
♦ Sponsor Spotlight

Upcoming Events
and MORE!home newspaper


Words to Delete from Press Releases

We all know how important it is to avoid jargon in our writing, but it's not easy to banish corporate-speak from press releases and blog posts. We want our communications to be clear, concise, and not sound like they were written by a focus group with a thick thesaurus.
Look for better words than bland constructions such as "end-user," "value-added" and "mission-critical." Try substituting "use" for "utilize," "outcomes" for "deliverables," and "expandable" for "scalable."
All the contacts and connections in the world don't mean anything if your audience can't understand your message. Watch your vocabulary to make it easier for them. 

- Becky Gaylord, Gaylord LLC  

TSPRA Tweets

TSPRA Austin

If you did not receive your TSPRA newsletter yesterday, it is available via the TSPRA website. Conference info is included in it.

by TSPRA Austin

TSPRA Austin

The TSPRA website will be down for maintenance this weekend beginning Friday, July 24. We hope to be back up and running Monday, July 27.

by TSPRA Austin


TSPRA is preparing to launch a member satisfaction survey with the help of our sponsors at K12 Insight. Stay tuned for more details.