We have archived our news here.
GOOD TO KNOW
The Four Step PR Process
Exemplary public relations programs follow this basic four-step process:
- Research - up-front analysis on where the district stands in regard to all publics it wishes to reach
- Action plan - developing public relations goals, objectives and strategies that go hand-in-hand with the district's overall mission and goals
- Communicate/Implement - carrying out the tactics necessary to meet the objectives and goals
- Evaluate - Look back at actions taken to determine their effectiveness and what changes are needed in the future
Keeping these four basic public relations tenets in mind, you can follow this step-by-step process in developing a public relations plan for your school district.
Issue 169, September 17, 2014
In this issue...
Welcome to the 2014-2015 School Year
♦ Proposed Bylaws Changes
♦ 2014 Star Awards
♦ Thanks to the TSPRA Audit Committee
Remember: your publications are needed for the TSPRA Resource Center at the TASA TASB Convention next week. We are at booth #125.
Dallas ISD 3-year graduation plan receives state approval http://t.co/5qWT51SuQ7