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TSPRA E-newsletter

Issue 203, June 24, 2015
In this issue...

Feature Story
Executive committee report

Other Stories
 Membership renewal
Summer newsletter schedule
♦ Sponsor Spotlight

Congratulations,
Upcoming Events
and MORE!home newspaper

GOOD TO KNOW

Words to Delete from Press Releases

We all know how important it is to avoid jargon in our writing, but it's not easy to banish corporate-speak from press releases and blog posts. We want our communications to be clear, concise, and not sound like they were written by a focus group with a thick thesaurus.
 
Look for better words than bland constructions such as "end-user," "value-added" and "mission-critical." Try substituting "use" for "utilize," "outcomes" for "deliverables," and "expandable" for "scalable."
 
All the contacts and connections in the world don't mean anything if your audience can't understand your message. Watch your vocabulary to make it easier for them. 

- Becky Gaylord, Gaylord LLC  

TSPRA Tweets

TSPRA Austin

TSPRA offices will be closed July 3-6, 2015 in honor of our nation's birthday! Enjoy the July 4th weekend!

by TSPRA Austin

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Survey

TSPRA is preparing to launch a member satisfaction survey with the help of our sponsors at K12 Insight. Stay tuned for more details. 

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