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GOOD TO KNOW

PR tips for Principals

Positive publications - Turn report cards into positive publications by ensuring at least one positive comment about each student is included when it's sent home. 

Another one rides the bus - Putting in occasional appearances on school buses teaches students and parents that administrators see support workers, such as bus drivers, as important members of the school team. 

Freshen up the lobby - What's the first thing visitors see when they walk in through the school's doors? Are there welcome signs? Up-to-date bulletin boards? Student work? 

-NSPRA's Principal Communicator

TSPRA E-newsletter

Issue 156, April 9, 2014
In this issue...

Feature Story
Take TSPRA's HB 5 survey

Other Stories
 Honoring retiring TSPRA members
 Proposed HB 5 rules
 TSB is accepting Bragging Rights nominations

Congratulations,
Upcoming Events
and MORE!home newspaper

TSPRA Tweets

Updating Cart...

Kari Hutchison, director of communications for Comal ISD, served as the 2006-2007 president of the Texas School Public Relations Association (TSPRA). Kari HutchisonKari is a graduate of Trinity University where she earned a degree in broadcast journalism. After graduation in 1982, she took a position as an editor and writer for the Southwest Foundation for Biomedical Research in San Antonio. Later, she became public relations director for Incarnate Word College, now known as the University of the Incarnate Word.

Kari and her family then moved to Anthony, Texas, the town where she grew up. She then took a position as a communications specialist for El Paso Electric. In 1989, she made the move into public school communications when El Paso ISD hired Kari as a communications specialist. A promotion soon made her executive director of communications and business partnerships, a position she held for the next ten years. During this time, Kari earned her master's degree in communication studies at New Mexico State University in Las Cruces.

In 1999, Kari and her family moved to the New Braunfels area where she was hired by Comal ISD as director of communications. According to Marc Walker, superintendent of Comal, "Kari is really the consumate professional in everything she does. She's passionate, sincere, honest, modest and sought out by others. And she is a leader of the people."

At her installation as president during TSPRA's 2006 Annual Conference, Kari presented "TSPRA, a Voice of Trust" as her presidential theme. One of the goals she set for her year was to increase membership.

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