TSPRASealSiteLogo

  • FrontPagePhoto1withtextcopy
  • FrontPagePhoto2withtextcopy
  • FrontPagePhoto3withtext
  • FrontPagePhoto4withtextcopy
  • FrontPagePhoto5withtext

Announcements

TSPRA E-newsletter

Issue 278 June 7, 2017 Newsletter
In this issue...

Feature Story
Keep up with TSPRA this summer

Other Stories
♦ Spoken Word training in Jacksonville ISD
♦ Key Communicator nominations
♦ Sponsor spotlight

Congratulations,
Upcoming Events
and MORE!home newspaper

GOOD TO KNOW

A Claim, a Fact, a Benefit 

Here's a method that will help you write a good single-point message. It should contain a claim, a fact and a benefit. For example:
 
Claim: The new reading curriculum has had proven success across the country.
 
Fact: It has raised reading scores by a minimum of 22 percent.
 
Benefit: As a result, we expect similar gains in reading competency for our students.

- Jim Dunn, APR, president of
Jim Dunn & Associates,
Liberty, Mo., and an NSPRA past president

TSPRA Tweets

TSPRA

RT @tasanet: “The state mandating a pay increase with no corresponding funding is passing those costs to local taxpayers.” #txed https://t.

by TSPRA

TSPRA

RT @woscholar: I sure hope Texans realize the so called $1000 teacher pay raise will NOT be funded by the state. That means higher local ta…

by TSPRA

Kari Hutchison, director of communications for Comal ISD, served as the 2006-2007 president of the Texas School Public Relations Association (TSPRA). Kari HutchisonKari is a graduate of Trinity University where she earned a degree in broadcast journalism. After graduation in 1982, she took a position as an editor and writer for the Southwest Foundation for Biomedical Research in San Antonio. Later, she became public relations director for Incarnate Word College, now known as the University of the Incarnate Word.

Kari and her family then moved to Anthony, Texas, the town where she grew up. She then took a position as a communications specialist for El Paso Electric. In 1989, she made the move into public school communications when El Paso ISD hired Kari as a communications specialist. A promotion soon made her executive director of communications and business partnerships, a position she held for the next ten years. During this time, Kari earned her master's degree in communication studies at New Mexico State University in Las Cruces.

In 1999, Kari and her family moved to the New Braunfels area where she was hired by Comal ISD as director of communications. According to Marc Walker, superintendent of Comal, "Kari is really the consumate professional in everything she does. She's passionate, sincere, honest, modest and sought out by others. And she is a leader of the people."

At her installation as president during TSPRA's 2006 Annual Conference, Kari presented "TSPRA, a Voice of Trust" as her presidential theme. One of the goals she set for her year was to increase membership.

Survey

Stay tuned for the next TSPRA survey.

TSPRA